It is a one-day festival to celebrate Holi in the town of Baldeo, about 12 km from Mathura. According to Hindu mythology, Baldeo is the place where Lord Krishna's elder brother named Baldeo use to rule. It is also known as 'Dauji' in the local areas around Mathura as the other name of Lord Baldeo was Dauji Maharaj. The huge gathering plays Holi with a lot of fun and frolic and joyful shouts. The famous Baldauji temple is visited by people especially during an annual fair held in November-December.